Welcome, We're so happy you're here.

Hey Boat Babes!

I'm Erica, owner and founder of Boat Life Apparel.

Why did I start Boat Life Apparel? Because I have a passion for boating and all the fun that comes along with it!

I wanted to create something that would highlight and reflect the boating lifestyle, because it is just that - a lifestyle. Relaxing, Exciting, Fun and Memorable.

I hope you feel the love and passion that was put in to every design.

Thank you and happy boating!

xo Erica

Quality, small batch products

Hand Made

Our products are made-to-order so you can be sure you're getting a unique, one-of-a-kind piece every time. Once you place your order, we hand print each piece with love, package it to perfection, and ship it to you.

Show us how you wear your hand made piece and tag us on Instagram @boatlifeapparel

What Our Customers are Saying...


Reppin' @boatlifeapparel large on the #sienneriver in Paris. Loving the sweater guys! Thanks!


A must follow @boatlifeapparel #boatlifeapparel! Visit them and go shopping #awesome products....check out their anchor hoodies....good pressies


Good times on the dock with great friends. Get all your sweet boating swag with @boatlifeapparel!

Sun Waves Wine

Enough said.

For the sun loving, wave jumping, wine drinking boat babe. Our best-selling SUN WAVES WINE design comes in a classic tee or relaxed hoodie. Available in a range of your fave colours and sizes.

Find us in Store

Shop in person! View a list of our vendors to find a store near you that carries Boat Life Apparel. #supportlocal

Share the Lo♥e

Share a pic on Instagram of you repping your fave Boat Life Apparel for a chance to be featured on our social channels!


Have a question? We have answers! Read our FAQs section to get quick answers on our products, shipping, and more.